Responsibilities: • Analyze brand positioning in the market and consumers insights • Translate brand strategies into brand plans, brand positioning and go-to-market strategies • Lead creative development and create motivating stimulus to get targeted population to “take action” • Brand wise annual budgeting and tracking, involve with sales on volume forecast • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues • Oversee marketing and advertising activities to ensure consistency with product line strategy • Brainstorm new and innovative growth strategies Requirements: • Minimum 5-6 years of experience in relevant field. • Post-Graduate/Graduate in business from a reputed University • Experience from an advertising background or a qualification in advertising will be preferred Please note Email your updated resume at tanjila@enroute.com.bd / support@enroute.com.bd Mention applied position in MAIL SUBJECT
Post Graduate/Graduate
5-6 years
